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Our Story

This story is about a group of regular people with full-time jobs, families, and lives who decided to do everything we could to strengthen democracy by empowering multi-racial working class coalitions across the country.

Because we're data nerds, our research took us deep into electoral maps, demographic patterns, and the science behind a range of voter engagement tactics. Some big truths emerged  -- although billions of dollars are spent in US politics, the vast majority goes to high profile campaigns where an individual contribution won't have a significant marginal impact.

Based on this, we developed a strategy that we knew would be effective for winning key races and strengthening democracy in both the short and long term.

We started giving presentations to anyone who would listen, explaining how this strategy is both the most effective and most ethical way to win. Since then, 10,000+ people from every state in the nation have donated more than $13 million and made a decisive difference in key elections up and down the ballot and across the country. In the process, we've gained a deeper understanding of the impact of structural racism on our democracy, and how each of us, no matter who or where we are, has a role to play in this democracy.

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Our Mission

Help Lay the Groundwork to Protect Democracy

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